01
Navigation & structure
Can people find their way? We check the information architecture, labels, wayfinding and how each step leads to the next.
UX audit · UI/UX review
See what’s slowing your product down.
An independent UX audit of your product’s most important flow. A senior product designer reviews it end to end and gives you a clear, prioritised list of what to fix first, within a week.
For product teams heading into a launch, a redesign or a growth push
Example: Willed UI/UX review
Why a UX audit
Teams get too close to their own product. Small frictions pile up: an unclear label, a button that moves, a form that asks too much. Each one costs sign-ups, sales or support time.
A UX audit gives you a fresh, senior pair of eyes. We walk your key flow the way your customers do, find where it slows them down, and explain each issue with its impact and a recommended fix, so your team knows exactly where to start.
What we review.
Every audit follows one agreed flow from start to finish, on the platform your customers use most, and looks at it through eight lenses.
02
Forms & interactions
Where do people hesitate or get stuck? Inputs, validation, errors, buttons and states, checked step by step.
03
Hierarchy & consistency
Does the interface make the next action obvious? Layout, type, spacing and patterns that behave the same way everywhere.
04
Accessibility spot checks
Contrast, readability, labels, focus and touch targets, measured against WCAG 2.2 AA on the screens that matter.
05
Content & trust
Microcopy, empty states, pricing and reassurance at the moments people decide whether to carry on.
06
Mobile & responsive
The same flow on a phone: thumb reach, keyboards, small screens and anything that covers content.
07
Design conventions
Does it work the way people expect? Familiar patterns, platform guidelines and standard controls, so nobody has to learn something new.
08
UI polish
The details that make a product feel finished: alignment, spacing, icons, imagery, motion and the states that are easy to miss.
What collaborators say.
Leave a review (opens Google reviews in a new tab)“She came into a project and really took control of areas that were complex for our UX and UI requirements. Highly recommend her for any project.”
Sam HusseyFounder, Deployable · client“Ariel is one of the most meticulous designers in her space… she iterates through design [closely] with developers, to ensure that the designs are not purely aspirational, but also achievable.”
Marais RossouwAI Safety @ GitHub · worked on the same team“She is a very talented designer, very open to listening to others’ perspective but equally able to defend her position based on her experience and expertise.”
Amber DeanLead UX Researcher · worked on the same teamClear, upfront pricing.
Audits start from one key flow, delivered within a week. Need more flows, a second platform or a full product review? We’ll scope it on a short call.
UX audit
From A$2,400 for 1 flow
Every product is different, so get in touch and we’ll give you a proper quote for the flows and platforms you need reviewed.
Get a quote- Kick-off on your product, users and goals
- Key user flows reviewed end to end
- Accessibility spot checks
- Annotated screenshots of each issue and its impact
- Prioritised quick wins and larger improvements
- Suggested design direction for the priority screens
- Audit report and walkthrough with your team
Prices are final; no GST is added.
How a UX audit works.
01
Kick-off
A short call on your product, customers and goals. We agree the flow to review and you share access, analytics and feedback.
02
Review
We walk the flow end to end, capture every screen and state, and measure contrast, targets and structure.
03
Report
Annotated findings ranked by impact, quick wins and larger improvements, and design direction for the priority screens.
04
Walkthrough
We take your team through the findings, answer questions and help you plan what to fix first.
UX audit questions.
What is a UX audit?
A UX audit is an expert review of an existing product. A senior product designer works through a key user flow and checks navigation, hierarchy, forms, interaction patterns, consistency, design conventions, UI polish and accessibility basics against your goals, then explains what to fix and why, in priority order.
How much does a UX audit cost?
A UX audit starts from A$2,400 for one key user flow. More flows, a second platform or a full product review are quoted after a short call. Prices are final; no GST is added.
How long does a UX audit take?
Within a week of getting access to the product. Larger reviews covering several flows take a little longer, and we agree the timing up front.
What do you need from us?
Access to the product (a test account, staging link or build), the goals behind the flow, and any analytics or customer feedback you already have. A short kick-off call covers the rest.
Is a UX audit the same as usability testing?
No. An audit is an expert review, so it is fast and affordable and finds most of the obvious friction. Usability testing with real customers is quoted separately, and the audit is a good way to decide what to test.
Can you fix the issues as well?
Yes. The report gives suggested design direction for the priority screens, and we can design and build the fixes with your team as a concept sprint, a fixed-price project or an ongoing fractional design lead.
Do you audit websites and mobile apps?
Yes: web apps, SaaS products, mobile apps and websites. Each audit covers one agreed platform; a second one can be added.